SEM Specialist job description

Post this SEM Specialist job description template to job boards and careers pages to attract and hire qualified professionals for your engineering department.

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Recruiting for the SEM Specialist position?

Are you starting your recruiting process for the position of SEM Specialist in your company and wondering how to start creating a job offer? We’re here to help. We have prepared a small cheat sheet for you below, which will help you understand what a SEM Specialist is responsible for. Once you have got to know it, feel free to use our job offer template as a whole or as an inspiration in your recruitment.

What SEM Specialist does?

SEM Specialist is responsible for all marketing activities, including advertising and website promotion, aimed at the best possible positioning in the search engines.

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Role in the organization:​

We are looking for a SEM Specialist, an expert in the field of internet marketing, specializing in managing advertising campaigns in search engines such as Google Ads or Bing Ads. We are seeking someone passionate about digital marketing, who can effectively optimize and monitor campaigns, striving for the best possible results. Check below to see what we offer and what we expect from candidates.

Our requirements

  • Experience in running advertising campaigns in Google Ads and Bing Ads
  • Knowledge of analytical tools such as Google Analytics
  • Ability to analyze data and make decisions to optimize campaigns
  • Understanding of SEM and SEO principles
  • Excellent knowledge of advertising tools in search engines
  • Ability to work under time pressure
  • Analytical thinking and quick decision-making skills
  • Excellent organizational and communication skills
  • Readiness for continuous development and qualification improvement
  • Excellent command of Polish and English

Your responsibilities

  • Management of advertising campaigns in Google Ads and Bing Ads
  • Optimization of campaigns in terms of efficiency indicators
  • Analysis of campaign results and implementation of actions to improve its effectiveness
  • Researching keywords and advertising strategies of competitors
  • Creating reports on campaign effectiveness
  • Monitoring and adjusting the advertising budget
  • Collaboration with the marketing team to develop campaign strategies
  • Researching and testing new advertising tools and solutions

What we offer?

  • Salary ranging from 5000 to 8000 PLN gross per month
  • Employment contract or B2B
  • Private medical care
  • Possibility of remote or hybrid work
  • Flexible working hours
  • Possibility of professional development and participation in training
  • Friendly work atmosphere
  • Sport card (Multisport)
  • Recreation package (discount cards, vouchers for culture)
  • Possibility of participation in innovative projects
  • Motivational program
  • Work in a friendly and creative environment
  • Possibility to implement your own ideas and initiatives
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