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Paid Social Specialist
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Are you starting your recruiting process for the position of Paid Social Specialist in your company and wondering how to start creating a job offer? We’re here to help. We have prepared a small cheat sheet for you below, which will help you understand what a Paid Social Specialist is responsible for. Once you have got to know it, feel free to use our job offer template as a whole or as an inspiration in your recruitment.

What does a Paid Social Specialist do?

Paid Social Specialist is responsible for conducting paid campaigns in social media for companies.


Role in the organization:

Due to the launch of new services, we are looking for a Paid Social Specialist. We expect experience in this position and several completed effective campaigns from you. In return, we offer the opportunity to work in flexible hours, a Multisport card and medical care. Your task will be to run paid campaigns on Facebook and Linkedin and reach as many potential customers as possible.

Our requirements:

  • experience in a similar position
  • experience in running Facebook Ads and LinkedIn Ads campaigns
  • practical knowledge of Google Analytics and Google Tag Manager
  • analytical thinking and data processing skills
  • knowledge of current trends and news related to Paid Social advertising
  • understanding of the operation of the Paid Social channel from the business and substantive side
  • focus on innovation and implementation of new solutions
  • goal-oriented and positive attitude
  • very good knowledge of MS Office
  • higher education
  • knowledge of the English language

Your responsibilities:

  • conducting online advertising campaigns on Facebook and Linkedin
  • preparation and implementation of the assumed marketing strategy
  • online campaign monitoring
  • optimizing the effectiveness of the campaign
  • creating advertising materials and publications
  • following the latest trends related to Paid Social advertising
  • reporting the results
  • taking care of the quality of the tasks performed

Benefits:

  • the opportunity to develop and improve your competences within interesting projects
  • work in a well-coordinated team of specialists in their field
  • great freedom in making decisions
  • working with the most modern toolset
  • team integration events and endless coffee and tea

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